דרושים Head of Marketing בתל אביב

Sellence

Sellence is an AI-powered, agentic B2C sales CRM that helps brands turn more leads into customers — through automated, one-on-one sales experiences at scale.

We work with companies selling high-consideration products — insurance, wellness, healthcare, legal, real estate, home services, and more — where consumers demand personal, consultative sales conversations before they buy.

Historically, it wasn’t possible to deliver this kind of B2B-style sales experience to millions of B2C leads — but Sellence makes it not only possible, but automatic.

Our platform enables brands to run personalized, human-like sales conversations 24/7, blending AI agents with live sales teams where needed. This hybrid approach drives more conversions, reduces CAC, and powers a faster, more intelligent revenue engine.

Over the past 4 months, we’ve doubled our client base and are on track to nearly double revenue. With tens of active clients and growing demand across industries, we're building the modern sales infrastructure for consumer businesses, where timing, personalization, and persistence are everything.

Backed by top-tier investors and operating in a rapidly evolving category, we’re entering our next stage of growth — and marketing will be a core driver.

Role & Responsibilities

You will own and lead Sellence’s marketing strategy, execution, and team. This leader will play a pivotal role in driving a qualified pipeline, elevating the brand, and fueling company growth.

Strategic & Team Leadership

• Build and execute a full-funnel marketing strategy aligned to business goals
• Set clear, measurable objectives across demand generation, product marketing, brand, and events
• Transform marketing into a high-output, data-driven team that partners tightly with Sales, Product, and Customer Success
• Establish key KPIs, monitor performance, and optimize programs for efficiency and impact

Demand Generation & Pipeline Growth

• Own B2B demand generation strategy targeting eCommerce, insurance, wellness, and services businesses
• Design and manage multi-channel campaigns across SEO, SEM, paid social, events, and outbound
• Build and scale account-based marketing (ABM) programs to engage high-value prospects
• Implement lifecycle and retargeting flows to move leads through the funnel and increase conversion rates

Content & Messaging

• Lead content creation strategy across blog, social, email, landing pages, and video
• Collaborate with Product and Sales to deliver messaging that resonates with vertical-specific pain points
• Partner with Sales on enablement materials, email sequences, and personalized outreach tactics
• Ensure consistent brand voice and positioning across all touchpoints

Professional Qualifications

• Experience leading marketing at a high-growth B2B SaaS company, ideally targeting SMBs or mid-market B2C brands (e.g., eCommerce, insurance, wellness, legal, healthcare)
• Proven ability to build a qualified pipeline, shorten sales cycles, and partner cross-functionally to close deals
• Strong track record in demand generation, ABM, performance marketing, and lifecycle campaigns
• Background in AI-powered platforms, CRM, or revenue-focused martech/salestech is a plus
• Experience creating compelling, conversion-focused content across the buyer journey
• Skilled in marketing automation tools, CRM systems, and analytics dashboards
• Comfortable in dynamic, fast-paced environments — capable of leading both strategy and execution

Personal Characteristics

• Strategic thinker with a deep understanding of marketing as a growth lever
• Hands-on operator who can execute and scale programs quickly
• Data-driven mindset with a bias toward experimentation and iteration
• High integrity and alignment with Sellence’s mission and values
• Collaborative team player with a track record of cross-functional alignment
• Excellent communication skills — able to synthesize insights and rally internal stakeholders

Executive Team

• Dan Comyns – Co-Founder & CEO
• Aharon Avitzur – Co-Founder & CTO