דרושים Product Marketing Manager בתל אביב

Investing.com, the leading global financial platform, is seeking a talented Product Marketing Manager with a proven track record of excellence and creative thinking to join our marketing team and own our efforts on both mobile apps (Android + iOS). This person will play a crucial role in managing the evolution and expansion of our mobile experience for millions of customers worldwide. Our apps accommodate over 6M monthly active users, with ~1M new monthly installs.

Role Description:

As a Product Marketing Manager focused on our mobile app experience, you will drive new ARR from subscriptions sold on our massively popular products and act as a key focal point between Investing.com's Product and Marketing teams. You will collaborate with internal teams across product, user experience, marketing, R&D, customer success, and more, to drive go-to-market and growth strategies for the apps.

What you’ll be doing:

• Collaborate and become the liaison for mobile app product managers to fuel decision-making with marketing understanding and insights.
• Craft compelling positioning and messaging frameworks that articulate the unique Investing.com’s mobile apps value propositions, across different user segments.
• Orchestrate comprehensive GTM strategies for new app features and launches, aligning cross-functional stakeholders to deliver impactful multi-channel campaigns.
• Analyze market trends, competitor landscapes, and user behaviors to serve as the "voice of the customer," turning deep insights into actionable recommendations for the product roadmap.
• Drive adoption, retention, and growth KPIs by optimizing marketing funnels and collaborating closely with UA, ASO, and CRM teams on user acquisition and lifecycle initiatives.
• Collaborate with the pricing team to define subscription tier positioning and packaging strategies that maximize revenue and user value.
• Develop robust product onboarding and education experiences that bridge the gap between complex technical features and the optimal customer experience.

What you’ll bring:

• 3+ years of product marketing experience
• In-depth understanding of the mobile apps world, especially in the B2C field
• Background in investing with a good understanding of why and how people invest as well as market dynamics
• Can-do approach, enablement mindset, and strong collaboration skills
• Analytical and quantitative/statistical skills to support data-driven decision-making. You will build your own MixPanel dashboard and reports
• Strong project management, communication, and presentation skills
• Self-driven, problem-solving mindset, motivated with strong interpersonal skills – you will collaborate with diverse stakeholders and must be able to navigate and drive outcomes
• Ability to thrive in a team environment
• Bachelor's degree (B.A/B.Sc) in communication, marketing, business management, or economics from leading universities
• Native-level proficiency in English

Who we are:

Investing.com was founded in 2007 and now has over 250 employees worldwide.

With 60 million monthly unique visitors, 4 billion page views, over 500 million sessions, and coverage of more than 300,000 financial instruments, Investing.com is one of the top two global financial websites. We offer unlimited access to cutting-edge financial market tools, including real-time quotes and charts, customized portfolios, live alerts, calendars, calculators, and financial insights, all completely free of charge. In addition to global stock markets, Investing.com covers world indices, ETFs, commodities, bonds & interest rates, cryptocurrencies, futures, and options. Investing.com aims to be a comprehensive resource for traders and investors with apps available for easy access.

What we offer:

• Make an impact: change the lives of millions of people through successful investing
• Join one of the leading financial markets platforms worldwide
• Challenging assignments in a local and international environment
• Excellent benefits and a high-energy working environment

As with all investing.com positions, we're looking for someone self-motivated and meticulous, with a creative and resourceful mind, bright, proactive, and who works well independently and as part of a team.

Check out openings on our career website: https://www.investing-careers.com/

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