Mploy - דרושים
Mploy - דרושים

דרושים Business Analyst Team Lead בתל אביב

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Business Analyst Team Lead

 נכון לתאריך

 

18/12/2025

 תל אביב

 PLAYSTUDIOS ISRAEL

We’re looking for a data-driven and people-focused Business Analyst Team Lead to guide the analytical direction and day-to-day execution of MyVegas. In this role, you’ll mentor analysts, elevate analytical standards, and turn complex player and product data into clear insights that influence feature development, monetization strategy, and overall game performance. You’ll work closely with product, economy, CRM, and engineering partners to support experimentation, monitoring, and data integrity, ensuring the team delivers fast, reliable, and impactful analysis that drives MyVegas forward.

Duties and Responsibilities

Team Leadership & Development

Lead the MyVegas analytics team through day-to-day execution, coaching, and development. Strengthen analytical and experimentation skills, uphold best practices in analysis and data governance, and ensure priorities align with product needs and live-ops demands. Support hiring and onboarding to help new analysts integrate quickly.

Product & Feature Optimization

Own the end-to-end experimentation process and ensure statistical rigor. Evaluate features, progression systems, and economy changes while generating insights into player behavior, retention, spend patterns, and VIP activity. Partner closely with PMs, game designers, and monetization teams to guide hypotheses, refine concepts, and optimize CRM campaigns and live-ops events.

Performance Measurement & Monitoring

Oversee and evolve key KPIs across engagement, monetization, retention, and economic health. Manage daily dashboards, real-time monitoring, and alerting systems to surface trends and anomalies quickly. Build accessible dashboards and deliver clear performance reviews to stakeholders. Ensure release readiness through data validation and collaboration with product, engineering, and QA.

Cross-Team & Stakeholder Collaboration

Serve as the central analytics partner for MyVegas across product, design, CRM, UA, BI, and studio leadership. Work with DS, DE, and infrastructure teams to leverage shared models and tools, and contribute learnings that support alignment and best-practice sharing across the casino portfolio.

Requirements

  • 4+ years of hands-on analytical experience, with a strong preference for experience in gaming analytics.
  • 2+ years leading data analysts and/or economists, including coaching, prioritization, and day-to-day leadership.
  • BA/B.Sc. in a quantitative field such as Statistics, Mathematics, Engineering, or Economics.
  • Strong SQL proficiency, with experience working on large and complex datasets.
  • Structured, methodological approach to analytics, enabling clear, reliable, and impactful insights.
  • Excellent analytical and problem-solving abilities, with strong attention to detail and data quality.
  • Strong communication skills, capable of simplifying complex concepts and presenting clear, actionable insights to product and business partners.
  • Solid understanding of free-to-play and social gaming, including monetization mechanics, player behavior, and core game loops.

Advantages

  • M.Sc. or advanced degree in a quantitative discipline.
  • Experience with scripting languages (Python, R) for analytics, modeling, or automation.
  • Background in mobile gaming or social casino, with exposure to VIP behaviors, economy design, or feature experimentation.
  • Experience with data visualization tools such as Looker, Tableau, Mode, or PowerBI.
  • Familiarity with A/B testing frameworks, experiment design, and statistical evaluation.
  • Experience working with AI or ML tools to accelerate insights, automate processes, or support data-driven personalization.

This is a hybrid role based in our Tel Aviv office, with three on-site workdays per week.

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