נכון לתאריך
16/10/2025
תל אביב
Arriba.co.il
🚀 Chief Technology Officer (CTO) - Pre-Funding Startup (AI + Coaching Tech)
Location: Flexible / Remote (Global-first mindset)
Stage: Pre-funding | MVP build | Preparing for early customers
Company: GoodWays - “Keep your coaching spirit alive”
About Us
GoodWays is building the next-generation AI-powered coaching platform. We’re solving the biggest challenge in coaching today: after a session ends, both coaches and teams often drift away from the process, losing productivity and long-term value. We keep organizational productivity up.
Our mission is to create a digital coaching companion that automates post-coaching reinforcement, enabling coaches to scale their impact and generate new revenue streams—while ensuring companies sustain the value of methodologies like Agile, Sales, Fitness, Career, and more.
The Role
We’re looking for a CTO to join as a founding team member, someone who is hands-on in building the MVP but also strategic in defining the platform’s future.
You’ll lead the design and development of an AI-first SaaS product that blends:
AI coaching avatars that replicate expert knowledge
Automation of drift detection and correction (e.g., Agile methodology drifts)
End-to-end coaching tools (notifications, analytics, personalization)
What You’ll Do
Build and deliver the MVP platform (backend, frontend, AI).
Architect a secure, scalable SaaS platform for coaches and enterprises.
Lead AI/ML initiatives for drift detection, recommendations, and automation.
Collaborate with product to define roadmap across coaching domains (Agile first, then Fitness, Sales, etc.)
Prepare technology foundations for global scaling and partnerships.
About You
We’re looking for someone who is:
Full-stack builder with strong backend + frontend experience.
AI/ML background (recommendation engines, natural language processing, coaching bots).
Familiar with enterprise SaaS platforms (APIs, integrations, compliance).
Passionate about coaching, learning, and organizational transformation.
Able to thrive in a lean, high-ownership startup environment.
Why Join Us?
Large & growing market: $11.7B online coaching market by 2032
Unique problem space: Tackling coaching “drift” through AI automation.
Ground-floor equity: Pre-funding opportunity to shape the company’s future.
High impact: Amplify coaches’ reach, transform organizations worldwide.
Visionary path: From Agile coaching to becoming the platform of record across coaching verticals.
👉 If you’re a hands-on CTO who loves AI, SaaS, and coaching innovation, let’s build the future of digital coaching together.
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